The effectiveness of social media, as a tool to reach out to customers, continues to grow. It’s a great way to create brand awareness and communications between your brand and your customers or fans. But there are several important reasons to host these messages on your website, as opposed to only on Twitter, for example. The best use of social media is …
In this video, the Internet Advertising Bureau UK is interviewing a marketing manager at Microsoft. For those marketing a company and asking the question “why use social media”, they discuss some of the real world benefits in this video and why companies are moving their marketing dollars to this channel. They discuss how a large percentage of people check their …
Blogging is a internet marketing tool that has proven to be an extremely useful way to reach a target market. For many who are just starting to market online, “what is blogging?” is still a relevant question. Blogging is a way to easily deliver current news, an online journal or other information to the world wide web. The word …
Want to know the size of the internet? or how many users use Facebook compared to Twitter? The following link contains answers to those questions and much more. A very interesting read that shows internet use across the globe in 2011. http://royal.pingdom.com/2012/01/17/internet-2011-in-numbers/
There are so many different ways to create an online presence these days. Inc. Magazine recently published a quick guide containing a good list of do’s and dont’s. We think their list is a great guide to the new business owner who isn’t sure where to start. http://www.inc.com/ilya-pozin/build-a-killer-website-19-dos-and-donts.html?nav=pop
How does a website help your business? When considering any business improvement, it’s important to consider the benefits vs the costs. More often than not, your website is your customer’s first contact with your company.